App Design Agency
BUILD The NExt Game-changer
App Design Portfolio
we've BROUGHT BIG IDEAS INTO REALITY
App Design Process
One-of-a-kind app designs that keep users coming back time and time again.
Want to make a splash with your app idea? You need an app design that’s addictive. Apps are valued on Daily or Monthly Active Users (MAUs). Your app should be designed to not only draw your visitors in; it must drive them to take action and become a nagging, annoying and therefore addictive thought that brings them back.
We design to keep app users engaged.
Your app idea is unique, but a billion apps have come before you. We know great app design must start with market research.
When we say app market research for your app design, we’re not talking about stuffy focus groups led by an impartial facilitator. We mean a focused analysis of competitors, on the Apple AppStore and Google PlayStore, that have highly-rated apps for searches that your app relates.
Using this research we’ll help you find your North Star. The competitor app we all can see is doing almost everything right but just enough wrong that we can differentiate your app so it has a competitive edge.
The most critical person in the process of addictive, game-changing app design? "The Customer". If you answered correctly, you're well on your way. Their journey in-app journey has got to be outstanding.
Although the saying “The customer is always right” isn’t entirely accurate, great companies prioritise their customers when making decisions. An excellent app design considers the customer’s journey and maps out the stages a user has to go through to become addicted.
Now the fun can begin... we've looked at your competitors and designed the app's customer journey, but what's it actually going to look like?
Coding is an amazing process, but it can be time-consuming and expensive. We should make sure we maximise the productivity of every hour spent on coding. We introduce Wireframes and Prototypes to the app design process to optimise app installs for long-term users.
Although Wireframes may not be visually impressive, they are a crucial first step in bringing your Customer Journey map to life. Wireframes enable us to concentrate on the user experience rather than being distracted by the beautiful design that will come later. Once the Wireframes are approved, we can shift our focus to creating a stunning visual representation of your app idea.
The User Interface prototype is a clickable prototype that will give you a clear window into the future of your app design once developed into a working mobile application for iPhone and Android.
With both ready-to-rock, every hour spent writing code will result in an app we all knew was right for your users.
Uniquely developed for your one-of-a-kind app design
There’s no one-size-fits-all technical implementation for an app design poised to be a game changer. No. Addictive and exceptional apps demand a technical plan ready to scale exponentially with the network effects we’ll have designed together.
From launching a minimum viable product to scaling up your Monthly Active app users to support millions of transactions, we’ll ensure you have the right tech stack to keep your app up and running.
Meet our app design development team. We speak your language and understand the context of your app idea. We write custom code and bring a knowledge of apps that comes from a love of great code.
Your app idea deserves more than a team full of tech jargon that isn’t your forte. You need a technical partner that understands human behaviour and can guide you on that path to a game-changing app launch.
We build for iPhone and Android so that whether they use blue or green chat bubbles, they all get a consistent user experience.
There’s no second-class of mobile device at Hustle. No way, no how. We build for more than just iPhone. Your app will compile for iOS (iPhone and iPad) and Android (soooo many device names we can’t list here.) with either Native or Cross-Platform code, depending on your preference and budget.
We build with all the big code bases, providing your app design flexibility and reliability in development.
There’s more than one way to build a game-changing app. Interested in launching on all platforms with the same code base? React Native is your best bet.
Want to be exclusive and target only iPhone first, as Clubhouse did? Swift is going to be your friend.
There’s always a secret formula to making your app design launch just right. We’ll consider your app, target customers’ needs, and use the right big-tech tools to deliver that consistent experience.
What language do you want to build in?
Rock Solid on iPhone and Android
Your app design will undergo comprehensive testing prior to launch, utilising a blend of Unit Testing, External User Testing through Think-Aloud Usability Studies, and Alpha/Beta releases. Just as your development plan is customised to meet your requirements, so too is your testing and launch plan. We won’t forget to include individual test cases for iPhone and Android, respectively.
App Marketing Mindset
We'll help your app become a part of their every day by applying a marketing mindset.
A great app design needs the particular bit of magic that comes from bringing design aesthetics together with a marketing strategy that considers and designs for human behaviour.
Our app design and development approach has marketing strategy embedded into each step. Embedding consumer behaviour into every stage of your app design is the difference between downloading an app once and the app becoming a habit.
Kind Words From Our Ambitious Partners
Make them feel it through the language used in your app design.
I can feel it; can you feel it? You might have noticed that we’ve been speaking your language. We use a particular vernacular to get you excited to work with us.
It’s this mantra that great app design must employ in the text it presents to your users.
We’ll provide the copy or coach you towards copy that will make your audience fall in love with your app. They’ll get a sense of the people behind the brand.
App Design FAQ
Still Got questions?
The quality of the user experience (UX) determines whether an app has a good user interface design. Many design elements can contribute to a positive user experience. They include fast load times, simplicity to use, minimal to no bugs or spam of third-party or error messages, data protection, and other considerations that aim to make the user’s time on the app as frictionless as possible.
A few steps need to be taken to have an app live on the major mobile app stores, which differ slightly between platforms.
There are step-by-step tutorials available which will assist with great detail on how app developers can publish for the first time. Just highlighting the iOS (Apple App Store) example here, the first step is creating an iOS distribution provisioning profile and distribution certificate. Then an App Store Connect record needs to be made for your specific app. Next, archive and upload your app using Xcode. Finally, take your app’s metadata and other information, and configure it to the App Store Connect record.
Note that at the time of this writing (2023), there is a US $99 annual subscription fee for app developers to gain the license required to publish on the Apple App Store. Conversely, publishers to the Google Play Store are locked in uploading to the platform until a one-time US $25 developer fee has been paid. This payment isn’t required for each publication.
Although they share similarities, web and app design differ substantially. Both aim to create a valuable and frictionless UX for their users on computer or smartphone/tablet devices. Though consider how we use computers and hand-held devices. When visiting a site on a computer, users are likely searching for a broad spectrum of information on a topic, product or service, switching between tabs and writing applications to highlight and record what they need to know.
Due to smartphones and even tablets having much smaller screen sizes than most computer monitors, users are more likely to be scrolling for key information and taking advantage of mobile or social media connectivity to pass along said information quickly to others.
The development of websites and apps is then a comparison between the advantages and limitations of both platforms. In most cases, this involves testing which information or functions should be included/highlighted on apps or whether they should be ignored/downplayed and instead featured on the website.
Need a professionally developed website and/or app that’s guaranteed to improve your brand’s awareness and drive sales? Great news, you’re in the right place! Hustle Agency have been developing websites and apps for over 10 years, across many unique industries and clients. We’re experts in creating platforms that perform well; that means they’re quick and don’t give you any headaches from seeing errors or hearing your customers can’t proceed to checkout with your products. Get in touch with us today and tell us about your project. We’ll reach back with a few questions, and before you know it, your new website and/or app will be live and thriving! Enquire here
Good, or more appropriately by Hustle Agency’s standards, great mobile web design, is achieved by ensuring the following design elements are accounted for within the UX design:
- Information needs a clear hierarchy, allowing users to scan and find the information they need.
- Content must be displayed simply and precisely. Users shouldn’t be burdened with lifting every stone on a complicated site to find information. They will leave the site and look elsewhere if this is the case.
- The text must be large enough to be readable on any mobile device.
- Data input can’t be difficult, repetitive or confusing for the user. Forms are great for capturing key information, however your users can quickly become disinterested by overly complicated questions/instructions, or be tempted to leave the site by poorly designed input fields.
- The site must help your users get what they need and let them go. The longer a user is forced to watch a loading bar, the more likely they’re to pull the pin and create a negative association with your site and worse, your brand.
- The general usability and content displayed on mobile needs to be similar to the desktop version. Of course, there are optimisations to consider on mobile that will improve your UX, but straying too far from how information is displayed on the site’s desktop version will confuse your audience and hold them back from interacting with your business. Larger text on mobile compared to desktop? Great, it has a purpose. A yellow background on your mobile’s home page, but a green background on the desktop’s home page? Now that’s a problem.
- Cross-platform connectivity. Great sites allow users to start their journey on mobile and finish on desktop, or vice versa.
The site’s content must be valuable for the user regardless of where they’re accessing it. This separates a well-functioning site that quietly reaches its goals, from a Hustle Agency web design that exceeds site visitation and sales targets. We truly understand what makes great web design; a large part of that is knowing the nuances between mobile and desktop display. Not only this, but we’re also experts in knowing what role the site and its web design should play in the marketing funnel. Start a conversation with us today on what you hope to reach with your web design. Enquire here
There are many different ways to get a start on designing your brand’s mobile app. In most cases, you’re either going to be frustrated with the progress of the development in comparison to how much money has been invested, bugs are going to pop up, the app is going to provide little to no value within your marketing funnel, or users are going to resent your identity thanks to an infuriating UX.
That’s why it’s important to first speak to the experts when thinking about having an app developed. Hustle Agency have created hundreds, which we’re immensely proud of, given they’ve produced fantastic results for our clients. Avoid falling into the trap of listening to mobile app designers who don’t have a proven track record with real-world results. Speak to Hustle Agency first. Enquire here